The Ultimate NDIS Web Design Guide
NDIS providers across Australia are quickly realising that a well-designed website is no longer optional. It’s essential — not just for looking professional, but for showing up on Google, building trust with participants, and converting enquiries into real-world support.
But here’s the catch: NDIS website design is not the same as regular web design. You need to meet strict accessibility standards, communicate clearly to a wide audience (participants, families, support coordinators), and still make Google happy.
In this guide, we’ll break down exactly what goes into a high-performing NDIS website in 2025 — and how to avoid the common traps.
Why NDIS Website Design Is Different
If you’re an NDIS provider, your website must do more than just “look good.”
It needs to be:
- Accessible to people with disabilities (WCAG 2.1 guidelines)
- Compliant with NDIA’s digital best practices
- Easy to navigate across devices and screen readers
- Trustworthy, with clear service info, credentials, and CTAs
According to the Australian Bureau of Statistics, over 4.4 million Australians live with a disability — and many use assistive technology like screen readers or speech input. That means your site structure, fonts, contrast, buttons, and forms all matter.
SEO for NDIS Websites: Getting Found on Google
It’s not enough to build a nice site — people have to find it. Here's how:
1. Target Local Keywords
People search for support near them.
Examples:
- “NDIS provider in Parramatta”
- “Supported Independent Living Sydney”
- “NDIS personal care Melbourne”
Use tools like Google Keyword Planner or Ubersuggest to uncover what people are typing into Google.
2. Optimise Your Core Pages
Each key page (Home, Services, Contact, About) should:
- Use a proper H1/H2 structure
- Contain relevant local keywords
- Include optimised title tags and meta descriptions
- Be mobile-friendly and fast (check PageSpeed Insights)
3. Build Local Authority
- Set up and optimise your Google Business Profile
- Collect and showcase reviews
- Get listed in directories like
Clickability and
MyCareSpace
At DSIGNS, our NDIS Website Design Services include these steps by default — because if you’re not showing up, you’re missing out.
What to Include in a High-Converting NDIS Website
If your site is already live but underperforming, run through this checklist:
- Clear and friendly homepage
- Service descriptions with eligibility info
- Fast, mobile-friendly design
- Easy-to-use contact form and click-to-call buttons
- Testimonials and case studies
- Real photos of staff and environments
- WCAG-compliant accessibility features
- Language that’s clear, simple, and inclusive
Case Study Snapshots: What a Good NDIS Website Can Achieve
At DSIGNS, we’ve worked with multiple NDIS providers to build websites that not only look professional but also deliver results.
OSAN Ability
- Added click-to-call buttons, mobile-first design, and multi-language support
- Created distinct pathways for participants, carers, and support coordinators
- Result: Consistent enquiries from organic search and Google Ads
CareRemedy
- Revamped branding and colour palette to enhance trust and professionalism
- Streamlined service categories and added geo-targeted landing pages
- Result: Bounce rate dropped, and users spent longer on-site
Specialised Living
- Built a clean, accessible layout focused on Supported Independent Living (SIL)
- Integrated enquiry forms tailored to individual homes and services
- Result: Boost in property viewing requests and NDIS plan enquiries
Headway ABI
- Designed with WCAG compliance for users with acquired brain injuries
- Simplified content blocks for easier scanning and comprehension
- Result: Smoother navigation and more direct contact from carers and referrers
You can view more of our work here.
View More
NDIS Website Design Checklist
Here's a simplified version you can screenshot or share:
Final Thoughts: Show You Care with the Right Website
Your website is often the first interaction someone has with your business. Whether it’s a participant, a family member, or a support coordinator — your website needs to build trust fast, and guide them clearly to what they need.
If you’re not sure where to start or how your current site stacks up, let’s help.
Claim Your Free NDIS Website Audit
We'll review your site and give you 3 actionable tips — no strings attached.
