Franchises & Multi-Location Brands Google Ads
Franchises & Multi-Location Brands Google Ads
Running one Google Ads account across ten locations and hoping the budget lands where it’s needed is not a strategy — we build campaigns tracked to cost-per-lead, location by location, so you know exactly what each site spends to win a customer.
What’s Included in Franchises & Multi-Location Brands Google Ads
- Location-level campaign structure, not one account guessing where budget should go
- Performance tracked to cost-per-lead and cost-per-sale, not just clicks or impressions
- Local targeting built around each location’s actual service area
- Conversion tracking and GA4 set up per location from day one
- Ad copy and landing pages built to match each location, not a single generic page
- Budget allocation reviewed against actual location performance, not set-and-forget
- Reporting broken down by location, so you see what’s working where
Why DSIGNS Australia for Franchises & Multi-Location Brands Google Ads?
- 011. Tracked to cost-per-lead, not clicks — We report on what actually costs you money to acquire a customer, at each location, not a vanity click-through rate.
- 022. Campaigns built per location — Every location gets its own targeting and landing experience, not a single ad sending traffic to one generic page.
- 033. In-house team, direct phone access — No handoff to a junior account manager buried in a ticketing queue. Direct access to the team running your campaigns.
- 044. Fixed-price scoping, no surprise spend creep — You know the management cost before we start, no matter how many locations are in the account.
Franchises & Multi-Location Brands Google Ads examples from real DSIGNS Australia projects.
Our Google Ads work for franchise and multi-location brands draws on 500+ projects delivered since 2013 — see the grid below for examples.
Real feedback from businesses that trusted DSIGNS Australia.
DSIGNS Australia holds a 4.9-star Google rating from 120+ reviews, 98% five-star.
Our franchises & multi-location brands google ads process — no fluff, no surprises.
Ads across a network need structure before they need budget — here’s how we set it up properly.
Discovery Call
A 30-minute call to map your locations, current ad spend, and how budget should split across the network.
Strategy & Scope
We scope campaign structure and management as a fixed price, tied to cost-per-lead outcomes per location.
Design & Build
Our senior in-house team builds out location-level campaigns, landing pages and tracking, with weekly progress visibility.
Launch & Support
We monitor performance closely after launch, adjusting budget and targeting, backed by 30 days of free fixes.
Straight answers, no fluff.
Still got questions? .
Should we run one Google Ads account for the whole network or separate accounts per location?+
It depends on how the network’s structured — franchised networks with independent budgets often run separate accounts, while centrally-owned networks usually run better off one account with location-level campaigns. We’ll confirm the right setup on the discovery call.
How do you stop locations competing against each other in the same auction?+
We build campaign targeting around each location’s actual service area, so two nearby locations aren’t bidding against each other for the same searcher. Where overlap is unavoidable, we structure bidding to manage it deliberately.
Can franchisees see their own location’s ad performance?+
Yes. We can set up reporting so franchisees see their own location’s spend, leads and cost-per-lead, while head office keeps visibility across the whole network.
What happens to a new location’s campaigns in the first few weeks?+
New location campaigns start with a learning phase like any account, so we set expectations up front and track performance closely early on rather than judging cost-per-lead too soon.
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Franchises & Multi-Location Brands Google Ads across Australia
Got a project? We’re listening.
Whether you need one account restructured or campaigns built for a brand-new location, get in touch and we’ll scope it properly. Get a quote or start a project — no fluff, no surprises.
Talk to our in-house team direct.