Lawyers & Conveyancers Google Ads
Lawyers & Conveyancers Google Ads
Legal keywords cost real money per click — we track every dollar to cost-per-lead and cost-per-sale, so you know exactly what each enquiry actually costs, not just how many clicks you bought.
What’s Included in Lawyers & Conveyancers Google Ads
- Campaign structure built around individual practice areas, so budget isn’t wasted on broad, expensive keywords that bring in the wrong enquiries
- Performance tracked to cost-per-lead and cost-per-sale, not just clicks or impressions that look busy but don’t convert
- Landing pages matched to each ad group, so the click lands somewhere specific instead of a generic homepage
- Negative keyword management to filter out job seekers, students and unrelated searches that waste spend on legal terms
- Call tracking integrated with your enquiry forms, so phone leads are measured with the same rigour as form fills
- Conversion tracking and GA4 set up from day one, so results are visible from the first week, not guessed at later
- A plain-language monthly reporting call showing what’s actually converting, and what’s being paused or reworked
Why DSIGNS Australia for Lawyers & Conveyancers Google Ads?
- 01Tracked to leads, not clicks — we measure cost-per-lead and cost-per-sale, so you can see the real return on legal keyword spend, which is rarely cheap.
- 02Practice-area campaigns, not one broad account — separating conveyancing from family law from commercial matters means budget goes where the actual enquiries are.
- 03Negative keywords managed properly — legal search terms attract a lot of irrelevant clicks, from job seekers to students, and we filter that out so spend isn’t wasted.
- 04Fixed-price scoping, in-house team — campaigns are set up and managed by our own team, with a plain-language monthly call, not a dashboard you’re left to interpret alone.
Lawyers & Conveyancers Google Ads examples from real DSIGNS Australia projects.
Our Google Ads work for this industry draws on DSIGNS’s archive of 500+ completed projects — browse the live portfolio grid below for current examples.
Real feedback from businesses that trusted DSIGNS Australia.
DSIGNS holds a 4.9-star Google rating from 120+ reviews, with 98% of them five stars — see the widget below for the latest.
Our lawyers & conveyancers google ads process — no fluff, no surprises.
Google Ads campaigns follow the same four-stage process as every DSIGNS project.
Discovery Call
A 30-minute call covering which practice areas you want to grow, your current cost-per-lead if you’re already running ads, and what a qualified enquiry actually looks like for your firm.
Strategy & Scope
We map fixed-price campaign deliverables — structure, landing pages, tracking — against a target cost-per-lead, so success is measurable from the start.
Design & Build
Our in-house team builds campaigns and landing pages with weekly visibility into spend and performance, refining as real data comes in.
Launch & Support
Campaigns launch with tracking already live, backed by 30 days of free fixes and an ongoing monthly reporting call in plain language.
Straight answers, no fluff.
Still got questions? .
Legal keywords are expensive — how do you make sure we’re not wasting spend?+
We track every campaign to cost-per-lead and cost-per-sale, not just clicks, and manage negative keywords aggressively to filter out irrelevant searches. If a keyword or ad group isn’t converting, it gets reworked or paused rather than left running on autopilot.
Should we run ads for every practice area, or focus on one?+
That depends on your capacity and margins — during the strategy phase we’ll help you decide whether to run all practice areas or focus budget on the ones with the best return, rather than spreading it thin across everything at once.
How quickly can a campaign start generating enquiries?+
Google Ads can generate traffic almost immediately after launch, though real enquiry volume and cost-per-lead typically settle over the first few weeks as we refine targeting and negative keywords based on actual performance data.
Do we own the ad account and its data?+
Yes — you own the ad account, GA4 and all campaign data. If you ever want to move the account elsewhere, it’s yours to take, no strings attached.
Related Google Ads services
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Lawyers & Conveyancers Google Ads across Australia
Got a project? We’re listening.
If your current ad spend is generating clicks but not clients, tell us your numbers and we’ll map a fixed-price plan to fix the cost-per-lead — no fluff, no surprises.
Call our in-house team direct or request a quote online today.